Ocean Front in ECR, a project by Pearl Beach Promoters, is one of those places that makes you want to take a second look—especially if you're after land that feels more like a retreat than just another plot on the map. Located along the scenic stretch of ECR, this layout covers about 5.86 acres, with only 74 plots in total. It’s calm, clean, and far from the usual city buzz.
Plot sizes here start at 1422 sq.ft and go up to around 3814 sq.ft, so whether you're thinking small vacation pad or something more spacious, there's room to work with. And because there’s no immediate pressure to build, you can take your time, plan it out, or just let it appreciate while you wait.
What works well is the vibe—this isn’t a commercial hotspot or a cramped layout. It’s laid-back, with just enough space between plots to breathe easy. You get that real coastal feel without being lost in a tourist zone.
East Coast Road has always been known for its peaceful pockets, and Ocean Front fits that mould perfectly. It’s not flashy, doesn’t throw big promises at you—but sometimes, that’s exactly what makes it appealing. The kind of place where you build at your own pace, maybe a second home someday, or just a weekend getaway.
If you’re scouting around for residential land in ECR, Ocean Front is a solid choice—quiet, grounded, and in a location that’s always had a steady charm. Definitely worth a walk-through if you're serious.
